Measuring Sequence Performance
Course 2 of 6 in Strategy Series
Content is never done. As you learn more about what your prospects respond to and your business evolves, so should your content. Learn how to analyze and focus your efforts with a continuous improvement framework.
In this course you will learn how to analyze your content to see how it measures up against the aggregated Outreach customer base. You will understand where to focus your time and efforts to see the biggest returns. By leveraging a data driven approach and establishing a continuous improvement framework you will continue to find additional lift by measuring if your tactics are working.
Great companion training sessions would be:
Optimizing for Email Deliverability - Learn best practices and a tactical approach to improve your email deliverability.